Website redesign and development

Case Study: BANSIC Website - A User Friendly & Effective Redesign

Discover how we made BANSIC's website a super helpful place for their community. More people are finding the support they need online!

About BANSIC

Banyule Support and Information Centre (BANSIC) is a valued organization in Banyule, Victoria, dedicated to providing essential support and resources to their local community. They needed their website to be a helpful and inviting space for everyone seeking assistance.

The Challenge A Website Ready for an Upgrade

BANSIC's existing website, while well-intentioned, had room for improvement. They wanted to ensure their online presence was as welcoming and effective as their in-person services. Key areas for enhancement included:

  • Making it even easier for community members to find the specific support and information they needed.

  • Updating the website's look to better reflect BANSIC's warm and professional approach.

  • Ensuring seamless access for the growing number of users visiting on smartphones and tablets.

  • Empowering the BANSIC team to easily update and manage their website content without technical complexities.

Old Website

New Website

The Solution

I partnered with BANSIC, recommending Squarespace as the ideal platform for this project. Squarespace stood out for its user-friendly nature and cost-effectiveness, especially beneficial for not-for-profit organizations. My goal was to combine Squarespace's ease of use with our design expertise to create a website that was both impactful and simple for BANSIC to maintain.

Key Features & Friendly Benefits of the New Website:

Squarespace: Effortless Website Management for BANSIC:

The intuitive Squarespace platform empowers the BANSIC team to easily update information, add events, and manage their website content. This puts them in control and saves valuable time.

Fully Mobile-Friendly Experience

Built on Squarespace, the website automatically adapts to all devices, ensuring a positive experience for every visitor, whether on a phone, tablet, or computer.

Simple & Welcoming Navigation

We designed a clear and straightforward website structure, ensuring visitors can quickly and easily find the resources and support they are looking for.

Accessible Design Principles

We incorporated accessibility best practices within the Squarespace framework, making the website more inclusive and user-friendly for everyone.

Warm & Professional Design

The website's updated design is modern, clean, and welcoming, reflecting BANSIC's caring and trusted role in the community.

Improved Search Engine Optimization

I made the website easier to find on Google. By using relevant keywords, creating a clear website structure and leveraging Squarespace's built-in SEO tools,

Analytics from 1st Jan 2024 to 15 Feb 2025

Website Visits: 4,900

BANSIC has welcomed twice as many visitors to their website compared to the previous year!

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Unique Visitors: 4,000

Their reach has expanded significantly, with twice the number of individuals discovering BANSIC online.

The Positive Impact

Pageviews: 11,000

Website visitors are exploring more pages and engaging more deeply with BANSIC's content.

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Healthy Engagement

The website maintains a good bounce rate of around 53%, indicating visitors are finding the site relevant and continuing to browse.

BANSIC's new Squarespace website is now reaching twice as many people and providing a more welcoming and helpful online experience for their community. Also, the BANSIC team finds it easy and straightforward to manage.

Ready for a Website That's Both Friendly & Effective?

Nadia Designs specializes in creating websites that are not only beautifully designed but also deliver real results and are built on user-friendly platforms like Squarespace. We'd love to help your business thrive online.

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